The core of our R&D is to "enable young children to develop abilities naturally through play". That means we keep innovating in the appearance and functions of our products based on kids' characteristics at different growth stages -- that way the toys not only match their current abilities but also appropriately stimulate their potential.
Every product is designed in strict compliance with international standards, ensuring that every detail meets the highest safety requirements.
We use sustainably sourced natural wood, prioritize environmental protection and rational utilization of resources, and are committed to creating green, healthy products.
We conduct in-depth market research to understand consumer needs, put user experience at the core, and make sure our products are both usable and appealing.
We keep exploring new materials and craftsmanship, aiming to make our products even better through optimized designs and production processes.
From initial product ideas to refined design drawings,from samples to the delivery of the finished products, customers can not only get physical samples with ease, but also benefit from our optimal cost-management solutions to boost their profits.
Our structural and graphic designers bring years of toy design experience. They excel at creating highly playable, safe products tailed to the developmental characteristics of children at different ages.
Our engineers have extensive experience in production and quality control. They efficiently resolve technical and safety challenges throughout the product’s design and production phases, ensuring every design is effectively implemented.
With years of industry expertise, they get an in-depth understanding of market needs, and are capable of developing and executing effective marketing strategies, accelerating products’ market entry and acceptance.
Our stable, professional service team delivers comprehensive pre-sales consulting and after-sales support, guaranteeing customer satisfaction at every touchpoint.
Market Research / Data Analysis / Innovation Evaluation
Prototype Design / Function and Safety Testing
Customer Feedback / Product Scheme Improvement
Production Efficiency Improvement / Product Quality Enhancement
Comprehensive Marketing Promotion and Cooperation
Product Upgrade and Development
We keep a close eye on market dynamics and do regular market research to catch the latest trends and customer needs – that way we can have a solid data support for the new product development.
In the idea stage, our design and sales teams work together to evaluate and screen ideas, to make sure the ones we go with are innovative, workable, and have real potential.
From functional structure to nice-looking styling, our design team refines, revises, and perfect every detail to turn ideas into workable product designs which are of uniqueness and competitiveness.
Our factory will create a preliminary sample first.
Starting with a blank prototype, we test the structure’s safety and rationality of the product, then conduct comprehensive tests on its functions and performance. Finally, we’ll do a cost estimation to further assess its feasibility.
Once the preliminary prototype passes our internal evaluation, we share product images with clients for feedback—on aspects such as pricing and differentiation. Based on their suggestions, we refine the design further to make the final sample. If any potential issue arises during sampling, we’ll correct and improve them right from the original design drawings.
We'll first recommend the new product to our long-term cooperative partners. We’ll also showcase it at trade fairs to get feedback from both existing and potential new customers. Based on which, we’ll keep refining the product as needed to make sure every item we finally launch to the market is a top-quality product.
and high-quality manufacturing. Product packaging is to be designed in accordance with client requirements.
Through comprehensive marketing strategies, we actively launch new products to the market, helping more partners and end consumers get to know and love our products.
We keep collecting feedback and market insights to identify issues and opportunities, enabling rapid product iteration and updates to meet evolving customer and market demands.
Our client, an entrepreneur dedicated to children’s products, noticed that toddlers often struggle to join in family activities due to their height. He envisioned a product that would be safe, encourage independence, and help kids participate in daily life.
To realize this idea, our team conducted thorough research—from child ergonomics to real-life usage scenarios. Structural safety and functionality were our top priorities. We used premium materials to create a stable, anti-tip triangular frame with a low center of gravity, widened base, and non-slip pads. Reinforced sides and multiple supporting points ensure steady balance when children climb or stand.
The design also features adjustable steps and a height-adaptable platform, allowing the product to grow with the child—from early independence to taller stages. Perfect for washing hands, helping in the kitchen, or engaging in simple chores, it fosters motor skills and self-confidence. For extra safety and fun, we added rounded safety rails in playful shapes. The structure is foldable and portable, requiring no tools to fold—making it easy to store or carry anywhere.
After the first launch, the market response was overwhelmingly positive, and early sales confirmed strong demand. Yet, we continued to improve. Observing real-life use, our design team upgraded the kitchen helper with playful toy elements such as a height-adjustable mini blackboard, an abacus, and themed busy boards. These additions made it more interactive and enjoyable, keeping kids engaged while parents worked nearby.
Since the upgraded version launched, our client shared highly favorable feedback. Parents found children now use it not only for help but also to play independently within sight. “It’s no longer just a tool,” he said, “but a multifunctional companion through childhood.”
Today, this kitchen helper is welcomed into countless families, empowering children to explore, learn, and grow safely. From structure to function, we continue to prioritize safety, practicality, and child development—helping kids discover the world with confidence.
Green Forest Toys & Gifts Co., Ltd.
3/F, Block 6,
Hopson World Trade Center,
No.327 TianMuShan Road,
Hangzhou, Zhejiang, China
310023
+86 0571-88979816, 88971873
toys@greenforest.cn